Wag The Dog Agency's Blog

Why so long?
August 20, 2009, 9:29 AM
Filed under: Uncategorized

In a few words, we’ve been busy.  Good busy though.  First up, we’ve helped launch a telco. A mobile telco – called 2degrees. You’ve probably heard of it, if you live in NZ anyway.

It’s fair to say that not everyone get’s to launch a brand of any sort, let alone one of this profile. We’re proud of what we’ve contributed – WTD delivered the digital media strategy, planning and buying, and the social media execution working with our friends at Virt Interactive.

That social media contribution, including strategy, creative, application development and management of the profile and environment, has been hugely successful.

We’ve attracted over 20,000 fans to facebook.com/2degreesmobile, and through a mix of honest open dialogue and innovations like our ‘Know anyone?’ facebook application have really added consumer engagement and added meaning and relevance to the 2degrees Mobile brand and the idea of 2degrees of separation.

So what now? Well the 2degrees Mobile relationship continues apace, but we’re working on a few other things too. Some consulting around publishing, some exploration of B2B social media channels for an international NZ tech player. And one or two other very exciting projects too.

Next time we promise this will be the place to find out who, what and where – Before anywhere else.  Apart from maybe Twitter if we can’t resist!



Leave a Comment so far
Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: